Founded in 1997, Abbey Ales is the first and only brewery in the historic City of Bath for over forty years, and is the initiative of experienced brewery sales and marketing manager Alan Morgan. Bellringer is the only cask beer continuously produced at the Abbey Brewery, a golden 4.2% abv best bitter. Successfully launched at the Bath CAMRA beer festival in October 1997 Bellringer is now the top selling cask bitter in the World Heritage City of Bath and is as popular with the many visitors to the Georgian City as it is with Bathonians.