Are you buying wine the smart way?

Nope!

The average £5 bottle of wine sold in the UK only contains about 31p worth of wine.

The rest goes on marketing, duty, shipping and packaging... leaving diddly-squat for actual wine.

Keep those bargain bin deals in the bin where they belong!

Nope!

Spend £10 and you get £2.70 worth of wine - over EIGHT TIMES more.

That’s because every single extra penny is now going towards the juice.

Taking you from good fruit to legendary fruit. From good winemaking to passionate winemaking. You get the gist.

Nope!

If you spend TOO much, you’re often just throwing your money down the drain.

Spend over £30 on a bottle of wine and you’re mainly shelling out for brand name and reputation.

Quality doesn’t get much better past a certain point, no matter how much cash you flash.

Nope!

In the average bottle, most of your money goes towards stuff you can't taste - fancy packaging, tax and big budget marketing campaigns.

The truth is... there are only TWO things you can taste. Great grapes and talented winemaking.

And those cost a lot less than you might think...

Fair enough, that's your call...

Maybe we're not right for each other.

But if you thought some of that made sense, here's the real secret...spend less on expensive sales and marketing and more on the stuff you can taste.

That's what we do at Naked Wines.

We support talented independent winemakers up front. It means they can spend more on making great wine and less on things you can't taste.