Born and raised in the rugged Priorat region of Catalonia, to an English dad and French mum, Luca got a winemaking Master’s degree in Bordeaux, where he lived in the middle of St Emilion. He’s since made wines on 3 continents, and speaks 5 languages fluently.

Over the years, Luca realised he had to unlearn a lot of stuff from wine school. Like using artificial additives, pesticides, man-made irrigation and fertilizers. He believes vineyards are like people. If left to nature, they have personalities that shine through in their wines.

To Luca, wine is the most social product man has ever made, pure emotion in a glass. A mirror of the soils and location it springs from. It brings our senses down to earth.  With Naked funding behind him, he’ll be able to focus 100% on what he’s best at, making his old-vine Chilean classics taste as delicious as possible.