The typical bottle of wine sold in the UK has 30p of wine in it, and £1 of marketing. Wrong way round surely?

Wouldn't you rather have double the wine and no marketing? Better wine for less money? Obviously you would.

So how do you get double the wine for less money?

1. Go small....we buy direct from small winemakers who love making great wine, and are happy just to make a modest living out of it. We don't stock the big international "brands" because they spend too much money on marketing (which you can't taste) and economise on the wine (which you can taste!)
2. Find a winemaker whose wines you love. This is the fun bit. Our winemakers are giving their wines away half price so that you can taste them and see for yourself which ones you like
3. Help them save time and money. By pre-ordering a case of wines from your favourite winemakers, you save them money. We ask you to do this by pre-paying £5 a month into your Naked Wines Account. That way they have the confidence that you will order something, sometime. And you have the flexibility to order what you like when you like
4. Get paid to drink your favourite wines! When you do get around to ordering, we will refund the money you have saved the winemaker into your Naked Wine Account - 33% of whatever you spend every time you buy

Is there a catch?

• Naked Wines will refund you in full if you are not happy with the wines
• You can stop at any time. There is no obligation to do anything
• You can buy as much or as little wine as you want
• We will only send you wine that you order. This is not like one of those dodgy wine "clubs" that sends wine you don't want
• And when you do place an order, we'll deliver your wine the next working day (when you order before 5pm)

If you can think of any more catches please email me at rowan@nakedwines.com and I will sort them out